Media release:

Palmer goes next level with launch of world-first political game app

Game on! Clive Palmer has gotten the jump on his political rivals with the launch of a world-first mobile game app.

Collect Tim Tams with Clive as he clashes with the Canberra elite in the light hearted, retro-style arcade game featuring the likes of Scott Morrison, Bill Shorten, Richard Di Natale and many more.

Called Clive Palmer: Humble Meme Merchant, the free app was developed by Australian company Emu War Games to take a friendly jab at mainstream politics.

“I love my memes and this takes it to the next level,’’ said Mr Palmer, Federal Leader of the United Australia Party which is contesting all 151 lower house seats and all Senate positions in the upcoming election.

“It is the season of giving, so I am offering this game to all young people and the young at heart free of charge,’’ Mr Palmer said.

Creative and Strategic Director of Emu War Games, Tom West, said Clive Palmer: Humble Meme Merchant was several months in the making.

“Mobile gaming is a rapidly growing segment of the mobile economy in Australia and we believe this app represents a world-first political communication strategy,’’ Mr West said.

“The idea came after seeing how many millennial voters had been left disenfranchised by the low standard of political leadership in Australia.

“Mobile was the perfect platform to reach these voters and refocus some of their attention to the political landscape,’’ he said.

“The intention of the game was be a light hearted jab at mainstream politicians, while showing that candidates like Clive Palmer are a viable alternative to the two major parties.

“We wanted to show that Clive’s policies represent are logical step forward for Australia,’’ he said.

Clive Palmer: Humble Meme Merchant can be downloaded for free at the Apple App Store and Google Play Store.